A few weeks ago, my colleague Bruce Vincent wrote a great post in which he extolled the virtues of thinking like a reporter if you want to promote your legal case. Here’s my corollary: if you want to promote your legal practice, think like an editor an...
I’ve been helping lawyers maintain their blogs for several years now, so I’ve been answering the question “What should I blog about?” for a long time. I always had a standard answer: You should write about things your clients and potential clients need...